At the recent 'Spring into Action' sales conference, aussiehome.com introduced leading agent Mat Steinwede who spoke of his tough times and inspirational road to success.

One of his slides may have passed many by during the talk, which in itself tells a story (as what it contained was not that surprising). Being supremely well organised and diligent, Mat tracks all his leads:

1st - 38% come from the Internet
2nd - 30% are from newspapers
3rd - 21% from his database

Hold the front page! - the Internet leads everything, and that did not surprise anyone nor was it dwelt on. In such a short time, this world wide web has swept all before it. An amazing phenomenon.

One wonders - does Mat (and others) spend 40% of their marketing budget on the Internet - it is after all where he gets 40% of the action? Do you spend less on advertising in newspapers than the Net? (Errr... yeah right.) Well, it's happened in job ads, car ads and now real estate classifieds. And as the old military strategy says 'Put your resources where you have most success."

Long live the Internet revolution. Redistribute the power of the media back into your own hands (your own web site, and the portals you are also on.)

People love to bring us their new ideas for real estate marketing. This month, we are happy to introduce another cool idea to you - and there is even a competition (see right hand column) to WIN A FREE SKYSHOT of your next property.

Ever had a property that really needed an elevated photo to show it in all its glory? The boring street front shot just did not do it justice.

This is where SKYSHOTS come in: they put a 8 mega-pixel digital photograph up on a 15 metre high poll (52 feet) with a laptop back at ground level showing the shot. The camera rotates into that perfect position and BINGO! - you have that special bird's eye view without all that fiddling around with scaffolding or airplanes.

CONTACT SkyShots on 0418 919 733 and www.skyshots.net.au for more information

A few months ago, we introduced you to the wonders of Google Earth - and just one day after it became available (on Sept 7th) we put up the new Google Maps on every property on aussiehome.com: with satellite imagery and zooming down to lot level.

The even better news is that now we have tested this live on our site, we can deliver this technology onto your own site - at a far cheaper cost than previous mapping services. (Unlike other real estate websites, we have had mapping on our site since day one, 7 years ago.) Customised icons, zoomable layers, switching between street maps and satellite - we can even "mash it up" for you (which is not a hip hop rap, but something even betta!).

For a recent media story on us and this Google Maps service, click here

CLICK HERE  to enquire about this amazing new service

At 4.36pm on 21st September 2006 in a real estate office in Scarborough called Druitt First National, the 100,000th property was entered onto aussiehome.com.

We like to make mention of these milestones, and as this one was a special one we sent an aussiehome.com Director up armed with 2 bottles of champagne to congratulate Kristen Simmonds and Rhianon Munday (see picture). Interesting too that this office has been with us since our start way back in December 1999 - thank you, and well done ladies!