| Subscriptions Manager Features |
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Subscribe / Unsubscribe management |
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There are 3 ways you can add recipients to mailing lists:
- Importing your existing list, perhaps from your CRM system;
- Entering them manually; and
- From your website.
Each of these easy-to-use techniques add recipients to your lists so that you can send newsletters to them.
Each newsletter you send includes an unsubscribe link in the footer. Any unsubscribes are handled by eNewsletters Online automatically for you. You can request to be notified of the unsubscription - but you don't have to maintain the mailing list manually.
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Notification of subscribes / unsubscribes direct to your inbox |
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If you wish, you can be alerted via email each time a member subscribes or unsubscribes from one of your lists. If you have a close relationship with your recipients then this is a feature that allows you to keep track of list activity.
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Bounce management |
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A "bounce" occurs when an email cannot be delivered. This commonly occurs where recipients change jobs and leave their organisation. Often their mailbox is removed and future emails "bounce".
Within eNewsletters Online you can configure your account to automatically remove bounced emails from your lists. This can save you time and effort in keeping your lists clean.
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Resend any failed emails |
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The Sending monitor allows you to review failed sends and resend those that fail.
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Subscribe A Friend option included in your template |
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If you want you can have a referral system built into your newsletter templates. This means that recipients can enter the email address of their colleagues and those colleagues will then get an opt-in request to also join your mailing list.
If you want your mailing list to be "closed", you can choose not to have this feature included in your template(s).
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Auto send of a newsletter when someone subscribes to your list |
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If you use the option of allowing subscription from your website you can also configure for new recipients to receive the latest copy of your newsletter automatically. This means that new subscribers get instant access to your latest newsletter rather than having to wait for your next issue.
This feature is configured for each list and does not have to be used if not required.
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